Digital & Content Marketing Specialist

Join a global leader in private aviation, offering access to an ultramodern fleet of private aircraft through fractional ownership, leasing and jet cards. Together, our employees in North America and Europe work to provide Flexjet aircraft Owners with the finest experience in premium private jet travel.

The Digital & Content Marketing Specialist will work across the full portfolio of different Flexjet portfolio brands that include, but are not limited to, Flexjet, FXAIR, 4AIR & Sirio.

They oversee the digital and content strategy and are well versed in holistic digital programs including Search Engine Marketing, Search Engine Optimization and copywriting as well as thrive in a data focused organization. This position will be part of the marketing department but will have responsibilities that may cross over into various areas of the business.

DUTIES & RESPONSIBILITIES

• Support the development and implementation of content and copy across key digital platforms, including websites, email newsletters, blogs, social media and other digital channels, ensuring content is on-brand and aligned with business objectives.
• Assist with the implementation of SEO and GEO best practice across digital content, working to improve organic visibility, search performance and the overall discoverability of our brands and content.
• Manage website optimisation initiatives across the Flexjet and FXAIR websites.
• Support the development and implementation of copy across EMEA print and digital marketing collateral, ensuring all materials are relevant to local audiences while maintaining global brand consistency.
• Work closely with the US Content and Digital teams to ensure alignment of global content strategies, messaging, campaigns and best practices, while identifying opportunities to enhance content for EMEA audiences.
• Adapt and localise US-developed content and collateral for EMEA markets, ensuring messaging, tone are terminology are appropriate for regional audiences.
• Manage the translation process for marketing collateral and website content, coordinating with the relevant teams and stakeholders to ensure accuracy, consistency and timely delivery.
• Support EMEA PR and content activations where relevant.
• Stay up to date with emerging trends, technologies and best practices across digital, content, SEO and GEO, identifying opportunities to improve our marketing activity and customer experience.
• Use data, analytics and performance insights to identify opportunities to optimise content and digital experiences, continuously improving engagement and brand visibility.

EDUCATION, EXPERIENCE & REQUIREMENTS

• Bachelor’s degree in marketing or relevant field
• 5+ years’ experience in digital marketing position, preferably for a luxury brand or service
• Experience understanding digital campaigns, tracking and optimizing for effectiveness and efficiency
• Experience creating and implementing digital content strategies
• Copywriting, editing and proofreading skills
• Understanding of SEO principles and digital content best practice
• Ability to implement digital & content marketing strategy and tactics
• Ability to meet deadlines, must be comfortable prioritizing tasks, demonstrate flexibility, display a strong work ethic, fanatical attention to detail, and sense of urgency
• Innovative and creative thinker; proactively identifies opportunities; motivated by challenge, change and opportunity to help OneSky Flight brands look at things differently
• Ability to prioritise and complete multiple projects simultaneously, and work in a team environment
• Exceptional written and verbal communication skills
• Ability to effectively communicate with C-level executives
• Knowledge of Microsoft Office (Word, Excel and PowerPoint, Outlook)
• Strong understanding of current online marketing concepts, strategy, and best practice
• Ability to accept feedback and work collaboratively as part of a team while still advocating a clear creative vision
• International travel will be required as part of the role

Flexjet is an equal-opportunity employer. We aim to choose individuals who have the highest integrity; those who personify genuine concern for customers and fellow employees alike. More than anything, we look for individuals who grasp the importance of trust in an employer/employee relationship.